Online Display Advertising
In tough economic times, people tend to forgo vacations, but
they really don't have to when there is so much to see and do right
here in Indiana. On behalf of the Office of Tourism Development,
Williams Randall created and placed online display ads letting
people know they can put fun back in their budget when they check
out the online trip ideas and discounts available at
visitindiana.com. Using engaging photography of some
out-of-the-ordinary destinations, we are able to catch viewers'
attention and lead them toward some great getaway information.
About Indiana Tourism
Lt. Governor Becky Skillman oversees the Indiana Office of Tourism Development (IOTD). Lt. Governor Skillman views Tourism as a renewable and sustainable resource in Indiana that will contribute significantly to the state’s economic recovery. She is leading the Office of Tourism Development in creating a model similar to other states that have been successful in blending state and private monies in growing tourism efforts.
Tourism is big business in Indiana. Every year, the state welcomes 58 million people to its many tourist attractions and events. Lt. Governor Skillman is working to create and grow programs and incentives that will assist in the development of this sector.
