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Father's Day & Holiday Radio 2011: "Lounge"

There's no better place to talk to someone about washing their car than...in their car. So it's a natural for Mike's Carwash to blitz the radio waves in the weeks leading up to their biggest gift-giving opportunities of the year. And as long as you're talking to people in their cars, why not zig when the rest of the advertising world is zagging? With a little tongue-in-cheek lounge music. It's a lounge act for your car, kitty cats. Just don't order up a martini behind the wheel. Even if an automated carwash is doing all the driving.

About Mike's Carwash

Mike's Carwash ranks in the top one percent of the 30,000 carwashes in the United States today. Based in Fisher, Indiana, the private, family-owned business is 37 locations strong and growing in Indiana and Ohio. Each Mike’s Carwash is equipped with the most advanced, state-of-the-art equipment and technology available.